Search

Leave a Message

Thank you for your message. I will be in touch with you shortly.

Browse Homes

What Every Homeowner Needs To Know In Today’s Shifting Market

Beth Helvey June 27, 2025

Here’s something you need to know. The housing market is getting back to a healthier, more normal place. And even though it may not sound like it, this shift is actually a good thing.

It’s what you should expect. It’s just that our expectations have been skewed by the intense seller’s market over the past few years.

But what you need to remember is: there’s still plenty of opportunity to be had if you’re thinking about selling – whether that’s next month or next year. You just need to stay up to date on what’s happening in the market, and have a strategy that matches the moment. Here's your update.

1. Inventory’s Up. Buyer Power Is Coming Back.

According to the latest data, the number of homes for sale is rising back toward more normal levels (see graph below):

But inventory growth is going to vary a lot based on where you live.

If you’re in a market where the number of homes for sale is back to normal, buyers may have more sway than you’d expect. That doesn’t mean buyers have all the power – it just means they have more choices, so your home has to stand out.

But if you live where inventory is still pretty limited, you may see more buyers competing for your house.

No matter where you are, the key is to work with a pro who can help you adjust your game plan for your local market.

2. The Right Price Matters More Than Ever

With more homes to choose from, today’s buyers are quick to skip over homes that feel overpriced. That’s why pricing your house right is the secret to selling quickly and for top dollar. That’s a point Realtor.com really drives home:

“ . . . a seller listing a well-priced, move-in ready home should have little problem finding a buyer."

Miss the mark, though, and you may have to backtrack. Today, about 1 in 5 sellers (19.1%) are reducing their asking price to attract buyers (see map below):

a map of the united states

Here’s how to avoid being one of those sellers who has to reduce their asking price. Danielle Hale, Chief Economist at Realtor.com, says:

The rising share of price reductions suggests that a lot of sellers are anchored to prices that aren't realistic in today's housing market. Today's sellers would be wise to listen to feedback they are getting from the market.”

The best way to get that information? Lean on your local agent. They have the expertise to set a price that sells in any market. Because if your price isn’t compelling, it’s not selling.

3. Flexibility Wins Negotiations

Gone are the days of buyers waiving inspections and appraisals just to get a deal done. Now, because they have more homes to choose from, buyers are able to ask for things like repairs, credits, and help with closing costs. And data from Redfin shows nearly 44.4% of sellers are willing to negotiate (see graph below):

The takeaway? This isn’t a bad market. It’s just a different one. And it’s in line with more normal years in the housing market, like back in 2019. The savviest sellers are the ones taking advantage of every opportunity to work with buyers and make their house shine.

And it’ll help if you think of concessions as tools, not losses. Use them to bridge gaps, sweeten deals, and get across the finish line. And don’t stress. Since prices went up roughly 55% over the past five years, you’ve got plenty of room to make a concession or two and still come out ahead.

Just be sure to work with your agent to understand which concessions could be the key to sealing the deal.

 

Bottom Line

Sellers who are going to succeed in the weeks and months ahead are the ones who understand this market shift and lean into it with the right expectations and the right strategy.

Let’s talk about what’s working in our local area right now – and how we can make those wins work for you whenever you’re ready to make a move.

Florida Real Estate Blog

Multi-Generational Homebuying Hit a Record High – Here’s Why

Many Veterans Don’t Know about This VA Home Loan Benefit

What Every Homeowner Needs To Know In Today’s Shifting Market

Think It’s Better To Wait for a Recession Before You Move? Think Again.

May 2025 Real Estate Market Report: Trends in Sarasota and Manatee Counties

Why Homeownership Is Going To Be Worth It

Why More Sellers Are Choosing To Move, Even with Today’s Rates

3 Reasons To Buy a Home This Summer

These Are All the Nonstop Destinations from SRQ

Buying Your First Home? FHA Loans Can Help

Why Most Sellers Hire Real Estate Agents Today

The Five-Year Rule for Home Price Perspective

Your House Didn’t Sell. Here’s What To Do Now

Is Inventory Getting Back To Normal?

6 Things to Keep in Mind When a Contractor Promises a Home Upgrade Will “Increase the Value”

Here’s Who’s Moving to and Leaving Our Region

The Rooms That Matter Most When You Sell

Salvador Dalí at Home: Tour the Surrealist’s Whimsical World in 15 Photos

11 Weirdest Things People Have Found During Home Renovations

Why Buying Real Estate Is Still the Best Long-Term Investment

Newly Built Homes May Be Less Expensive Than You Think

Is It Better To Rent or Buy a Home?

Savor Sarasota

6 Surprising Professions That Unlock Special Mortgage Perks Despite Student Debt

Common Real Estate Terms Explained

More Homes for Sale Isn’t a Warning Sign – It's Your Buying Opportunity

Thinking about an Adjustable-Rate Mortgage? Read This First.

April 2025 Real Estate Market Report: Trends in Sarasota and Manatee Counties

Looking for fun things to do Memorial Day weekend May 24-27? Top 5 events in Sarasota area

Siesta Beach Named to ‘World’s 50 Best Beaches’ List

The Social Shift That Could Turn Renters Into Future Homeowners

You Could Use Some of Your Equity To Give Your Children the Gift of Home

Why Waiting for 3% Rates to Come Back Around Could Cost You as a Homebuyer

Home Projects That Boost Value

13 Kitchen Remodel Mistakes to Avoid According to Professional Designers

Barrier Island Hotels Reopen After Last Fall’s Storms

Housing Market Forecasts for the Second Half of the Year

The Beauty and Resilience of Florida-Friendly Gardens

If You’re Selling Your Home Soon, Don’t Let the Word ‘Concession’ Scare You

9 Quaint Towns Straight Out of a Disney Movie

Sarasota’s Pro Soccer Team Is Leveling Up

How to Know if a “Delayed” or “Exclusive” Listing Is Right for You

What an Economic Slowdown Could Mean for the Housing Market

A Tale of Two Housing Markets

Mote Reports First Local Sea Turtle Nests of 2025 Season

May 1st is the First Official Day of Turtle Nest Season

Why Today’s Foreclosure Numbers Aren’t a Warning Sign

Paused Your Moving Plans? Here’s Why It’s Time To Hit Play Again

23 Biggest Interior Design Regrets, According to Influencers and Tastemakers

March 2025 Real Estate Market Report: Trends in Sarasota and Manatee Counties

Should I Buy a Home Now or Wait?

What You Can Do When Mortgage Rates Are a Moving Target

Does Your Current Home Fit Your Retirement Plans?

Pre-Approval Isn’t Commitment – It’s Clarity

Could Your Social Media Profile Be Hurting Your Chances of Getting a Mortgage?

These 8 Real Structures Inspired the Castles in Disney Films

Are You Saving Up To Buy a Home? Your Tax Refund Can Help

8 Ways to Size Up a Neighborhood Before You Buy a House There

5 Hidden Costs of House Hunting—Sneaky Little Expenses You Didn’t See Coming (But Totally Will)

Why You Don't Want To Skip Your Home Inspection

Seriously, Don't Skip It

The Truth About Newly Built Homes and Today’s Market

The #1 Thing Sellers Need To Know About Their Asking Price

Are “ADUs” Your Ticket to Smaller, More Affordable Housing?

Or to Start Your Income Property Journey?

Housing Market Panic?

Why You Shouldn’t Believe Every Headline (Or Chart) You See Online

Townhomes: A Smart Solution for Today’s First-Time Buyers

Selling Your First Home?

Here’s How Thinking Like a First-Time Buyer Can Help

A New Hotel Has Opened on Lido Key

Cirque St. Armands Beachside has replaced Lido Key’s Holiday Inn—and it’s a major upgrade.

Buyers Have More Negotiation Power

Here’s How To Use It

Why Pre-Approval Is More Important Than Ever

February 2025 Real Estate Market Report

Trends in Sarasota and Manatee Counties

Tiny Issues, Big Turn-Offs for Buyers

10 Small Fixes That Can Make or Break the Sale of Your Home

How Buying or Selling a Home Helps Your Local Economy

What You Need To Know About Homeowner’s Insurance

Planning Ahead: Putting Aside Money for Home Upkeep

What You Need to Know About Pre-Approval

Factors That Can Affect Your Preapproval

Is the Housing Market Starting To Balance Out?

It Is in Sarasota!

Selling Your Home? Here's Why More Deals Are Falling Apart

And How to Keep Yours on Track

Do You Know How Much Your Home Is Worth?

You May Want to Find Out.

Headed Back Into the Office?

You May Decide to Move

Sarasota Broke Rainfall Records

Sarasota just witnessed an extraordinary rainfall event yesterday, one for the record books.

A modern dining room with a black table and chairs. A vase with plants sits in the center of the table.
Ohana, on Longboat Key, Has Sold for $19.75 Million Cash

It’s probably part of why it fetched such a high price, setting a new record for tony Longboat Key.

Your Equity Could Make a Move Possible To Sarasota

Many homeowners looking to sell feel like they’re stuck between a rock and a hard place right now.

A modern kitchen with dark blue cabinets, a large marble countertop
Are You Ready For Hurricane Season in Sarasota?

Hurricane season started in Florida a few days ago and runs through November.

Work With Beth

I’d love to hear from you! Whether you’re buying, selling, or just exploring your options, I'm here to provide answers, insights, and the support you need. Contact me and start planning your next move.